Why You Should Be Using TikTok for Journalism
The world of journalism has changed over the years and even more so now with the rise of new social media platforms and the way that people get their news.
A big part of journalism is not only writing but being able to reach the targeted audience and that means conforming to use whatever platform the audience gets their news from.
TikTok is one of the newest social media platforms to take over the world of news and many journalists are trying to learn how they can leverage their work here.
When people think of news on TikTok, The Washington Post is what comes to most users’ minds. The Washington Posts TikTok account has really made it hard for other journalists to compete.
Dave Jorgenson is the face of the account and has accumulated over 900 thousand followers by posting comedic yet informative skits that represent the news and tell a story all in less than 15 seconds.
Before TikTok was a thing, Snapchat was the platform that journalists were trying to use. Although it is now not the biggest and newest platform, it still demonstrates importance in the news industry.
“Unlike other social media platforms, Snapchat allows for quick recording, immediate upload and instant sharing; all of which make up the key components of breaking news. Not only is this platform great for news, but for entertainment too.” Said writer for Interhacktives, Sarah Ping, in her article ‘Is Snapchat Dead? Why Every Newsroom Needs Snapchat’.
TikTok on the other hand is still relatively new for journalists but is worth the time to invest in as there are 689 million monthly active users worldwide compared to Snapchats 265 million.
